In Digital Strategy, it's mindset and skills:

Because minds
drive economies.

What change do you need to drive?

Choose the approach that suits your situation best.

Digitalisation is much more than just a technological shift. It keels over business models and upends the expectations of everyone you work with. You need a coherent, informed and connected strategy to adapt and stay relevant. How can you generate the required insights quickly?

Grow digital skills and culture

Everything that can be done in software will be done in software. That means: Every company will become a software based company – often much sooner than expected.

But nearly 60% of companies say that the lack of talent limits their ability to operate and grow.

So what will your path be: Build in-house? Rely on the cloud? How do you balance costs and risks while developing crucial skills and adapting your culture?

Profit from cutting edge insights

As whole industries get transformed over night, standing on the sidelines is not an option anymore.

Insiders from game-changing companies share their experience with you, while comprehensive up-to-date research lets you get first data points to vet necessary change: To awe customers and to fully harness talent.

Create gorgeous digital experiences

Customers adapt quickly: Today, they expect smooth digital experiences. You better adapt, too. It‘s the only way to stay in the game.

Your employees have updated their expectations of an efficient and remote-capable workplace as well. Your efforts here generate return twofold: Not only does a modern work experience make everyone more efficient, it supports powerful employer branding and talent retention, too.

Spark inspiration and motivation

Taylorism was good as long as it lasted. But do you think your company can be run today like our fathers did?

In our digital world, inflexible structures damage motivation, creativity and outcome. Enabling the necessary agency of your employees can be kickstarted with the proper, spot-on impulse. Long term success ofter that needs fresh thinking in culture, processes and setup.

Unite teams, connect generations

At the same time, up to 5 generations share the workplace. They operate on seemingly incompatible needs and upbringings.

Bridging that gap is imperative. And while you're at it: Opening up silos and reconnecting teams makes you workforce more productive and your customers happy.

Driving that change can be a complex challenge. But the result is worth it: A robust bottom line and long-term viability for your organisation.

How can I drive change?

Meet your decisive point.

Inspire

with our keynotes and guided insider discussions

Just half a day can give you a quick overview and drive first action. At a low rate of effort and internal disruption, you still profit from stirring up a much needed debate, triggered by an external view of your business and industry.

Multiply the effect by leveraging those impulses in guided discussions.
Gain insights

through our deep research and relentless scrutiny

On facts you can build.

Understanding rapidly changing customer needs and disruptive industry trends: That's essential, obviously. But of equal importance: What is going on inside your organisation? How do your employees think, feel, act? Which potentials can you activate to stay ahead of the game?

We give you data to act on.
Build skills

in our workshops and trainings

Know-how is the bedrock of successful digitalisation.

Today, lack of abilities often limits growth, and up to five generations with wildly diverse needs and backgrounds work together. To stay relevant, life long learning must become reality.

Our programs to develop know-how are available in person or online.

1-on-1 coaching sessions are available upon request.
Develop strategies

and scrutinise them in augmented sessions

Which battles do you pick? Where will you focus your resources for maximal results?

Your strategic decisions drive your business impulses: Essential milestones, team building needs, cultural shifts.

Coming together in a refreshing environment can reset entrenched perceptions and shift vantage points to enable great outcomes. We support those retreats as facilitators.
Foster unity

and strengthen consensus

A common goal is the core of working efficiently together.

But when organisations splinter into factions with hidden agendas, outcome and morale suffer. Reuniting departments becomes mandatory. Candidly negotiating towards mutual ambitions and agreeing on accountability realigns efforts, lowers pressure and gets everyone to better results.

We support those processes in retreats and workshops.
Drive innovation

by reinventing yourself continuously

Adaptation is the only way to prevail.

Establishing continuous innovation and autonomous business units are the highest impact approaches you can choose to future-proof your organisation. Meticulous strategic and operational planning, methodical agility and a healthy no-bullshit-attitude are crucial to lead that investment to success.

Let's discuss which approach fits your needs best!

What clients say:

„ I was especially impressed by how quickly they homed in on what's really the core of the problem and how they enabled us to tackle it by ourselves then."

M. Maier

"How could they understand our company and processes so quickly and then dissolve seemingly impossible deadlocks with imperceptible interventions? I have faith now, again!"

Trusted by:

Why us?

1. You get a partner taking responsibility for outcomes: Our superior approach interlocks strategic consulting and hands-on skills building in a virtuous circle. As both aspects drive each other, a growth mindset and culture of empowerment is the result.

2. You save an incredible amount of trial-and-error: Our carefully curated insights into the most recent industry trends and proven methods help you decide faster and with more confidence. Fine-tuned to your needs, together we transform them into tangible results.

3. You profit directly from our dozens of years of know-how in a wide range of industries and roles: Meticulously kept up to date, transformed into proven approaches. Digital and deep tech, design and higher education, finance and crypto. Product, research, development, consulting, training. Founders, C-level executives, product owners, research heads, inventors, designers.

And: At why.work, we do as we tell: About 30% of our team is in the age bracket around 50. About 70% of our experts are digital natives.

Team:

Ekkehard

Founder

Strategy and Communication; serial founder, CTO, Enabler
Mirela

Product Wizard

Teamleader and Product owner; ICO, Bitcoin, Crypto
Chris

Creative Director

Creative strategy, cultural design, brand development, event organiser
Olga

Cultural economist

UX research, service design, design methodology, Data Analysis